I've already gotten a dozen IM's this morning on this topic.
The best way I can describe the announcement is this:
You are in a really funky, out of the way, atmosphere filled restaurant, and they bring a plate of food to your friend.
It looks awesome.
You think about ordering it.
Then the waiter comes out and spits in it.
You then hope your meal doesn't come out awful, because your backup plan was to order what your friend had, that is no longer an option.
A representative from Mc Donalds then walks in the front door and offers you a Big Mac.
At this point you hope you wake up from the nightmare.
You aren't wearing pants.